Since we have recently been asked about this a number of times from very different groups of people, it seems prudent to add an answer to this FAQ. The question in question is:
Why are your secret teachings – the most secret of all secret texts – for sale on Amazon and other online places of commerce?
There are many reasons for this, but the two most important reasons are logistics and the nature of epistemology in modern society. The logistical angle is quite straightforward. Passing secret texts around in secluded secrecy is quite time consuming and labor intensive, and some of our chapters found that they did little else than to find ways and means to discreetly transport things back and forth. Meanwhile, Amazon and those other stores already send packages to just about everywhere, so someone receiving yet another package is basically as mundane and ordinary as it ever could be. Basically, it means less work for us, with a slightly higher rate of anonymity for our members.
As to the nature of epistemology in modern society, it basically comes down to two things: no one believes anything anymore, and there is so much of everything that even those who believe don’t know what to believe in particular. As we learned in the early days of our movement, shouting out the revealed truth in the streets did not open the eyes and hearts of those who listened. Rather, they were quite annoyed by the whole ordeal, and wished to avoid further contact. The same principle also applies on a larger scale: the safest way to get someone to ignore what you have to say is to communicate it straightforwardly in a direct fashion. To outsiders, our teachings seem like so much mumbo-jumbo they’ve seen elsewhere, and they just can’t be bothered to care about it. Therefore, putting our teachings out there available for anyone to peruse ironically means that no one will actually make the effort to do so. Our secrets will, for all intents and purposes, remain secret.
There are other reasons, but they all more or less come back to these two main points. We hope that you are, if only ever so slightly, more enlightened by this answer.